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Sock with a story... The Stelvio. First used during the 1953 Giro d'Italia which Fausto Coppi had a ride of legendary proprotions on. It has since been used. It's been used 7 more times with an 8th planned for 2024, however avalanche risk has taken it off the course this year.
Cultural Dress Code
Having started with Italian influence & lure, fashion is as important as socializing in the local culture. These values we embody & strive to share through adventures around the globe.
Surrounded by
Cycling History
Our world began with Italian production & it will always remain a core part of our collection.
We work closely with family-run producers around Europe that have an eye for detail & strive to use the best quality of materials that we can.
Slow Fashion
We strive to use materials like merino wool & other natural fibers in our products & limit the production quantities to not create waste. Our packing can be re-used & often made from re-used materials.
"I love the polo...
Love the quality man, thank you!!!"
"Dude I washed these socks about 4-5 times and the stuff still looks and feels brand new"
"Super comfortable, with no seams to cause problems. These socks had 3 proper washes in 27 days, not including the odd creek rinse, and they didn't stink at all!"
If you CRASH, that's never good. Let us know what happened & we'll keep your wardrobe intact.
1-year warranty from manufacturer defects.
